CEO DOSSIER
On 1 Jan 2014, Phil takes over as CEO from Tony Rice. Will the first-time CEO ensure success for a changing telecommunications business with an evolving operational and geographical focus?
early years
Phil was born in 1959, and grew up in Yorkshire. He attended Oxford University’s Pembroke College, attaining a Master’s degree in economics. Later, he also achieved an MBA from business school INSEAD’s Fontainebleau, France campus.
Phil began his career in when he joined British Petroleum in 1982. By 1992, he had become a member of BP’s corporate team, where he stayed for five years. In 1997 he left to join international drinks producer Diageo. At Diageo, Phil originally took the post of the company’s group treasurer and director of risk management. For the last year of his three-year term with the group, he was appointed finance director of its recently-merged United Distillers & Vintners (UDV) and Guinness divisions.
Phil left Diageo in the year 2000, becoming part of Centrica, the utilities firm which supplies electricity under the British Gas and Scottish Gas brands. Phil was finance director for Centrica until 2007, but in the meantime also took on the role of managing director of British Gas Europe between 2004 and 2006. In 2007, Phil gave up both jobs, having been promoted to the role of managing director of the entire British Gas business.
In his time as managing director, the company’s annual profit improved from approximately £300 million to approximately £1.1 billion. The company came under fire politically and in the media, however, for reaping such financial rewards from a British housing energy market which was increasingly costly for consumers. In an interview with Accountancy Age, Phil defended the rise in product costs amidst the company’s financial success, and denied that the two factors were causally related. He cited the rising cost of wholesale fuel as an explanation for changes in energy prices, and said:
“Our profits have gone up, not because we’re ripping people off, but because we’ve sold more gas, cut our costs and gained about half a million new customers. We wouldn’t be building our customer base if we weren’t competitive.”
Phil left Centrica and its British Gas division on the 30 June, 2013, with it not looking like there was an opportunity in the company in a CEO role.
As ceo
On the 17 October, 2013, Cable & Wireless Communications issued a press release announcing that Phil had been chosen as the company’s next CEO. He is scheduled to take over the reigns of the company from previous CEO Tony Rice on the 1 January, 2014. Chairman Sir Richard Lapthorne expressed his satisfaction with Phil’s appointment to the role, stating:
“I am delighted to have attracted someone of Phil Bentley’s calibre to lead the company. Phil demonstrated his leadership skills at British Gas, combining strong operational capability with a real focus on customer value – experience which he will bring to CWC as we focus our business on a single region, and drive greater operational improvements.”
Based in London, England and floated on the London Stock Exchange, Cable & Wireless Communication is a telecommunications firm which operates chiefly in Central America. Phil takes control of the business during a period of transition: between 2012 and 2013, CWC offloaded its operational interests in Macau to run a more streamlined business model and focus in a single geographical region. Specifically, the firm now mainly operates in and around Panama and the Caribbean – what CWC calls its Pan-American region. Explaining the renewed focus on the area, Richard Lapthorne wrote in the company’s annual statement to investors that:
“In the pan-America region demand for the mobile and fixed data services we provide is growing. Our business posted a 34% increase in mobile data service revenues in 2012/13 and the penetration of data services in the region is still below developed markets such as the US and Europe.”
Key to Phil’s success at CWC will be how well the company exploits this opportunity for sales growth under his leadership.
Certainly, investors in the company have thus far greeted the announcement of Phil’s appointment with much the same optimism as CWC itself has. The company’s stock price suffered a small drop in the hours following his reveal as future CEO, but has since recovered: in the month up to and including the 25 October, 2013, CWC’s stock has risen from 39.54p to 44.81p. At the close of the 17 of October – the day of the announcement – shares stood at 41.93p.
Away from work
Phil is married with two children. He has spent time as a non-executive director at Kingfisher PLC, a multinational home improvement retailer, and IMI PLC, a UK-based engineering company.